Affiliate marketing agencies in Los Angeles claim that having an SEO plan plays a critical to drive sales and generate considerable online revenue. For both brand and affiliate marketers, the new push for less traditional marketing strategies has paid off.
As an affiliate marketer, you act as a company’s sales person, and you are rewarded for that. You can market products of different companies and earn handsome commissions in return. The better are the sales the more commission you will earn.
So how do you start affiliate marketing for your SEO company Los Angeles?
Step 1: Identify the platform
In theory, you can do affiliate marketing on any platform. Even Instagram works.
However, it is much easier to build an audience and increase affiliate sales through at least two platforms. You can start a blog or your YouTube channel.
Today starting a blog is comparatively easy and cheap. There are many tutorials online to teach you how to get started. The best part? It only costs you a few dollars per month.
Once your website is launched, optimize it for search engines, so you have a better chance of ranking. You are free to add affiliate links to the content in blogs.
Another great platform is YouTube. Creating and uploading content to YouTube for free is ideal for many people. Optimize your SEO videos and include affiliate links in the description.
Step 2: Choose your niche
Frankly speaking: If you start your blog today, you will face a lot of competition. Statista estimates that by 2020, the number of U.S. bloggers will reach 31.7 million.
For the highest chance of success, please slow down.
Select a niche that targets a specific category. For example, if you just start writing about food, that’s a vast category. To solve this problem, try something more specific, such as grilling food, or seafood or fast food.
Keeping themes limited can help you build a more focused audience and potentially help you rank higher in search engines.
Later, when you cover most of this category and build traffic to these pages, you can expand to other areas.
Step # 3: Find the affiliate program to join
There are three types of affiliate programs you can choose from:
A. High-paying, low-volume membership plan
These are affiliate programs for high-yield niche products.
For example, if you only send 80 customers, ConvertKit’s affiliate program would pay nearly $ 700 per month. However, because they sell CRM software for small business owners, the number of buyers is limited.
For high commission programs, the competition will become more intense. Since you may be just getting started, it will be a big challenge to make a considerable amount of money as you compete with skilled marketers.
B. Low salary, high volume membership plan
These are affiliate programs for low spending but attractive products.
For example, many people play PS4, but the average cost of the game is only about $50, and member commissions are usually only single digits. That said, if you are lucky, you will get $2 to $3 per transaction.
The redemption quality of these programs is that they usually provide a large number of products to sell. Take Amazon’s affiliate program as an example. You can earn up to 10% commission on almost any item sold on Amazon.
C. High salary, high volume membership plan
These are affiliate marketing programs for attractive products, which also pay high commissions.
An example is a credit card.
A credit card is everyone’s need, and most people stay in the company for years (sometimes even decades!)
The disadvantage of these types of products is that they attract affiliate marketers with a lot of expertise and financial resources. Some people also use spam strategies that you can’t compete with.
If you are targeting consumers, you may choose the second model, namely low commissions and high sales.
If you want to attract people, you will most likely choose the first model: high income and low traffic.
The best way to find these affiliate programs is by using Google search. However, if you want to promote your product without a public membership program, contact the company and ask if they would like to establish a membership relationship with you.
Step 4: Create great content
If you want your affiliate site to be successful, you need to create high-quality content that makes your affiliate links naturally fit for you.
But if you can’t spend enough money to buy every product, you can always start with what you have at home. For example, if you have a technical blog, you can create a comment on a gadget you own.
Step 5: Drive traffic to your affiliate website
You created great content. The next step is for more people to read it so that they will click on your affiliate link.
Here are three traffic strategies to consider:
A. Paid traffic
This is where you pay for website traffic. The advantage of paid traffic is that you can get traffic from the moment you start paying.
However, there are some disadvantages.
First, advertising will mine your profits. It is usual for advertisers to lose money before they make money … if any.
You need to be real about how long it takes to optimize your paid traffic campaigns.
Secondly, once you stop paying for advertising, your traffic will stop.
Generally speaking, advertising is a good traffic strategy if you are part of a high-paying affiliate program and can make those numbers work.
B. Search Engine Optimization (SEO)
SEO practices optimizing the pages to rank higher in search engines such as Google.
As long as you can rank your target keywords higher in the search engines, you will get consistent and passive traffic.
At its most basic level, SEO involves:
- Understand what your target customers are looking for;
- Create content around these topics (blog posts, product pages, etc.);
- Take care of “technical” content to drive these pages up in search engines (including link building).
C. Create an email list
Email lists will allow you to communicate with your readers at any time.
Use them to introduce new content to fans and get them back to your site for more information. This will lead to more affiliate clicks and sales.
Step 6: Click on your affiliate link
Just because you have fantastic content doesn’t mean people will attract towards your site and click on your affiliate links.
There are some points you need to keep in mind:
A. Link placement
If you add affiliate links at the bottom of the page and people rarely scroll, the clicks will be few.
On the other hand, link all other words as links in your profile, and your content will look junk.
You need to balance the link with the placements with the following other factors.
Make your content less spammy and easier to understand.
Using buttons, forms, and callouts like boxes can help grab the reader’s attention and make the post easier to swim.
Step # 7: Convert Clicks to Sales
In affiliate marketing, you need to make two conversions to make money. The first conversion is a click to the product page.
You have 100% control over this operation. Using these strategies can increase your chances of getting that click.
The second conversion is a visitor buying a product. For affiliate marketing, the merchant controls the checkout, and the conversion rate is beyond your control.
The tip for you is to take advantage of the game and find a merchant with a good conversion program. First, focus on first member sales. As your site starts growing, set new goals, and continue experimenting.
This is the way to build a website that ultimately generates considerable revenue.
What affiliate marketing tricks are you incorporating for your SEO company Los Angeles? Comment below and tell us!