If your Los Angeles company needs SEO services, then the time has come to look at some of the agencies in the area. If you’re having a tough time telling which one is going to be the best fit for you, here are some areas that you should look which might make the selection process easier.
The “Page One Trap”
Some SEO agencies in Los Angeles might say things on their website like “We guarantee to get you the number one spot on Google for your keywords within the first month!” If an agency that you are considering makes that sort of a claim, you know that they can’t be trusted. It’s certainly going to be the goal of any agency to get you to rank highly with Google, but any company that guarantees you the top spot in an exceedingly short length of time is going to be using black hat techniques to get you there.
If you feel that the services an agency claims they can provide for you sound too good to be true, ask them some pointed questions about their process. If they obfuscate or they’re not willing to share any details of their optimization plan, don’t use them.
Don’t Be Afraid to Ask Questions
There should not be some veil of mystery surrounding the services that an SEO company is providing for your Los Angeles company. Remember that they’re going to be working for you, so you are entirely within your rights to ask for a rundown of exactly what they are going to be doing with the time and money that you are allocating to them.
You probably have at least some notion of how white hat SEO functions, and what the current best practices are. If an agency that you are considering is describing a process that is utterly foreign to you, it may well be a sign that they’re not as legit as they say they are.
Also, it is far better to hire a local company, preferably one where you can meet with some of the representatives in person. Telecommuting is okay, but it’s nice to be able to put some names to faces.
At the least, you should get a guarantee that your SEO agency is not going to farm out the job to some group of workers overseas that you will have no way of holding accountable for their actions. If you know that there is a facility right here in Los Angeles where the team is working on behalf of your company, you’ll probably feel a lot better about hiring them.
Your Los Angeles SEO agency is only as good as the services it provides and the results that they get for your business. You can give them a chance to do some work on your site or your social media on a trial basis. If things go well, you can then sign a long term contract with them if you wish.